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When clients ask about the use of online video, whether or not it should be included as part of an online advertising campaign or how it compares to traditional video, here are some things to consider.
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…there is no reason why every company can’t deliver an exciting image to its audience and generate the kind of buzz and excitement that is usually associated with products like iPod or Segway or Victoria’s Secret…
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Choose a video partner. Things were a lot easier for Batman once he had Robin, and choosing the right partner for your video needs is critical. First determine who you are, what you need, what you want, and then approach the people who can provide for you
